Keep creativity alive in the modern day focus group. Here are the Big 3 creativity killers during focus groups.

There are times during innovation when exciting ideas fail to make it off the ground, usually because they are turned into poor concepts. Don't let this happen to you. Here are 16 reasons why your great idea may have failed to take off.

How well do you know creativity? Quiz your knowledge and see what you really know! And don't forget to learn how to become more creative after the quiz.

What is Status Quo Bias? Status Quo Bias makes us default to keeping things the same. How does Status Quo Bias affect innovation? Find out here.

Despite the importance of insights, most people can't agree on what a good—or leverageable—insight is. Learn how to get to insights that have motivating power.

Noise, focus, speed, subject. These are some of the photography metaphors Ideas To Go Facilitator, Greg Cobb, uses to illustrate important elements of a successful innovation project - and in turn, explains how a creative mindset can help uncover new thinking.